Affiliate Partners

Join our affiliate programme and partner with Winolot to monetise casino and sportsbook traffic across Canada. We work with publishers, streamers, affiliates and marketing partners to convert audiences into active players through straightforward links, custom promotions and shared commercial goals. If you refer quality traffic, we’ll work with you to turn that performance into a steady revenue stream.

Programme purpose

Our affiliate programme is built to extend our reach while giving partners a clear, trackable way to earn from player activity. We focus on responsible customer acquisition, compliant marketing and reliable payments so affiliates can promote casino and sports betting content with confidence. The programme supports desktop and mobile audiences and is suitable for content sites, streamers and social channels that cater to Canadian players.

Partnership benefits

Partners receive practical benefits that make promotion easy and effective. You’ll have access to a range of creatives, localised landing pages, and regular promotional updates. We prioritise timely reporting, flexible campaign setups and payment options that fit common Canadian needs. Support is available to help optimise campaigns, test creatives and resolve tracking queries quickly.

Commission structure

We offer flexible commercial models to suit different traffic types and promotional approaches. Options include performance-based revenue share, single-deposit acquisition models and hybrid arrangements. Specific payout terms are agreed during onboarding and are tailored to partner volume and traffic quality. Exact percentages and fees are negotiated rather than fixed in this overview.

Tracking and reporting

Transparent tracking is a core part of the partnership. Every referral is logged and available for review through a partner dashboard, where you can see clicks, registrations and conversions attributed to your campaigns. Reports are updated regularly so you can monitor performance, spot trends and make data-driven decisions. If you have a tracking question, our team will provide the needed breakdowns and clarifications.

Marketing tools and support

We supply ready-to-use banners, landing pages and text links optimised for Canada. Creative assets are regularly refreshed to reflect active promotions and seasonal campaigns. Partners also get access to promotional briefs and compliance guidelines to ensure advertising meets regulatory and platform rules. Technical support is available for campaign setup and creative sizing.

Long-term cooperation

We value steady, transparent relationships. As you grow, we review terms and tailor offers to match increased volume and player retention. Long-term partners can expect periodic performance reviews, bespoke campaigns and priority access to new promos. To discuss a partnership or request access, contact our affiliate team and we’ll reply with next steps.